RECAP: Gettin’ Social at #SMWLA
Monday, October 10th, 2011 Posted in branded entertainment, development, Fanatical, interactive, media coverage, technology | No Comments »Attention Span's very own Garrett Law was selected to participate in Tubefilter's "Gettin' Social in Online Video" panel as part of Social Media Week: Los Angeles. You can watch the whole panel in action, hosted at theStream.tv's amazing Hollywood facility, ...
Digiday: social = success for Leap Year
Thursday, August 25th, 2011 Posted in branded entertainment, clients, facebook, Leap Year, Twitter, video | No Comments »Digiday's always-perceptive Mike Shields distills the formula for digital entertainment success in a story about the web series Leap Year, an ASM project: Work your social media channels consistently. Treat the show as a community cause. And get influential friends to ...
Episode 7 of Leap Year
Monday, July 18th, 2011 Posted in branded entertainment, clients, comedy, Leap Year, video | No Comments »We're really enjoying working on Leap Year with CJP Digital. Wilson CLeveland is a force of nature, and Hiscox, the sponsor, is pretty much the ideal client - very hands-off with the creative, very tech-savvy, just all-around awesome. Leap ...
ASM mentioned in Ad Age!
Tuesday, June 14th, 2011 Posted in branded entertainment, interactive, Leap Year, media coverage, video | No Comments »Ad Age graced ASM with a mention in a story about Hulu's upcoming programming slate. Ad Age singled out out Leap Year, which ASM is distributing on Hulu and supporting with multiplatform audience development, as an example of the kind ...
Fanatical to Power Audience Development for Leap Year
Tuesday, June 7th, 2011 Posted in branded entertainment, clients, comedy, Leap Year, media coverage, video | No Comments »Hiscox-Sponsored Series Made by Entrepreneurs, for Entrepreneurs We're thrilled to be bringing the Fanatical platform to bear on the new series Leap Year, launching today on Hulu and elsewhere, produced with CJP Digital Media and Happy Little Guillotine Films. The tightly-scripted ...
Got Cellbow? – ASM creates new Jabra Bluetooth Campaign
Wednesday, June 9th, 2010 Posted in branded entertainment, comedy, projects, Uncategorized | No Comments »ASM creates Jabra's first video campaign to increase awareness of 'cellbow' in the first ever transatlantic mobile campaign. Attention Span Media has been working with Jabra to create and launch their first ever video campaign. The goal was to bring awareness ...
Superfans – that’s what we’re talking about.
Wednesday, April 21st, 2010 Posted in branded entertainment, Dorm Life, If I Can Dream, interactive, media coverage, Twitter, Uncategorized | No Comments »In a crowded, A.D.D. world of online entertainment - where you're competing with every new piece of content that is coming out daily, and most everything that has ever been made before - we see the connection between the audience ...
ASM’s Lost Carl’s Jr. Whaaaaat?! Spots Up Now
Friday, August 14th, 2009 Posted in branded entertainment, video | No Comments »The long-awaited second installment of ASM's Whaaaaat?! branded entertainment series for Carl's Jr. is now up at http://www.youtube.com/carlsjr, including the first video in the series, "The Hunt." See if you can spot the cameo by ASM cofounders Peter White and Garrett ...
