Digiday: social = success for Leap Year
Thursday, August 25th, 2011 Posted in branded entertainment, clients, facebook, Leap Year, Twitter, video | No Comments »Digiday's always-perceptive Mike Shields distills the formula for digital entertainment success in a story about the web series Leap Year, an ASM project: Work your social media channels consistently. Treat the show as a community cause. And get influential friends to ...
Hey! It’s Fanatical
Thursday, March 24th, 2011 Posted in Alloy, Aol, clients, facebook, If I Can Dream, interactive, media coverage, technology, Twitter, video | No Comments »On Hey!, the multiplatform web news show, Attention Span CEO Josh McHugh talks about how ASM's Fanatical platform came to be. How Fanatical improves on Social CRM systems [caption id="attachment_663" align="alignleft" width="298" caption="Hey! with Dane Golden"][/caption]
Aol Engages Attention Span Media to Build Audience
Tuesday, February 15th, 2011 Posted in Aol, Aol Daybreak, clients, Electus, Twitter, video | No Comments »Initial focus on Aol Daybreak, a new series from Electus We're excited to announce that Aol has hired Attention Span Media to handle audience development and interaction on a new daily web show: Aol Daybreak, produced by Ben Silverman's Electus and created by ...
Mashable visits the If I Can Dream House
Tuesday, July 20th, 2010 Posted in If I Can Dream, media coverage, Twitter, Uncategorized | No Comments »Mashable's Barb Dybwad gets a behind-the scenes tour of the tech setup at the If I Can Dream house. At 1:50 of the video, Kara Killmer, sweetheart that she is, gives ASM a shout-out for its role in running IICD's live ...
Superfans – that’s what we’re talking about.
Wednesday, April 21st, 2010 Posted in branded entertainment, Dorm Life, If I Can Dream, interactive, media coverage, Twitter, Uncategorized | No Comments »In a crowded, A.D.D. world of online entertainment - where you're competing with every new piece of content that is coming out daily, and most everything that has ever been made before - we see the connection between the audience ...
Trendy
Friday, March 19th, 2010 Posted in interactive, technology, Twitter, video | No Comments »For the second time in the first two weeks of If I Can Dream's young life, the term #iicdhouse was one of the 10 most-tweeted things in the world during one of the live interaction sessions Attention Span Media produces ...
