Attention Span Media

Project: Zynga: Mafia Wars Challenge Missions

Social Gaming | ViralWhen Zynga called ASM on our untraceable disposable encrypted cell phone, we answered. 

Their challenge to us: plug ASM’s brand of digital storytelling into the most viral entertainment platform ever (social gaming) to engage Mafia Wars’ 18 million monthly users while helping Zynga conserve its engineering resources.

The result: a series of MW challenge missions that take players on adventures through the underside of the world’s hotspots.

Reed more on our blog…

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More of Zynga: Mafia Wars Challenge Missions:

http://www.attentionspan.tv/asmblog/2010/07/06/this-week-in-global-crime-asm-teams-with-zynga/

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